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When first becoming involved in internet marketing, blogging, or other forms of online businesses, everyone thinks the main goal is to come up first in a Google search. And it is, sort of.
Certainly, if your site ranks very high on Google, it will move closer to the top when a Google search is done for your keywords, and traffic will increase exponentially. However, it is important that your site is easily found, with relevant keywords and content.
It will likely do you little good to rank first for a search of peanuts if you are selling lingerie, for example. Don’t laugh- it happens. Some people think that throwing any content on their pages is good, and fill them with irrelevant articles they mined from a free article site. This strategy will surely backfire.

10 Tips to Improve your PR and Traffic

Increasing your traffic and page rank is not magic – you just need to follow the basic principles, like these below:
1. Compelling Content: Be sure your site is filled with valuable, relevant content, photographs, or products and services.
2. Keywords: Use primary keywords within the first or second sentence of your page content, and spread them around.
3. Do your Homework: Be sure that you have the right keywords to draw your target market to your site.
4. The right word in the right place: Keywords should be used in titles, headers, and meta tags throughout your site. It helps the search engines categorize your site.
5. Keep it Simple Stupid: Make it easy for your visitors and customers to navigate your site and find what the information, products or services they want.
6. Submit your pages to directories and search engines. Do it manually, and yes, do all of them. It is time-consuming, but very much worth the trouble.
7. Change your web page when Google makes changes. Keep an eye on changes that are coming so that your rankings will stay high as you roll with the punches.
8. Check out the competition. What are they doing better than you are? What can you learn from their web design, keywords, and content?
9. Analyze your traffic by using your hosting provider’s reports. Find out which links are generating the most buzz so that you can utilize those areas further.
10. Establish yourself as an expert by writing and submitting articles to directories, and guest blog posts on related sites. Don’t forget to link back to your own site.

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